Custom Seafood Labels for Flexible Packaging
The popularity of flexible packaging among seafood producers is on a constant rise. This is mostly due to the fact that this kind of packaging offers cost-effective, convenient, easy-to-use, sustainable solutions intended to promote your brand and your frozen seafood products in customized packaging which extends their shelf life without the use of preservatives.
Small-scale fish farmers who want to personalize their frozen fish products processed in small runs might have to supply proper food packaging for their Wild Alaskan and Red Sockeye salmon, Pacific Halibut, Pacific Cod and Alaskan Lingcod, all at the same time. Some other seafood producers might need to consider different packaging options for their frozen crabs, shrimps, prawns and lobsters. Direct-to-package printing can be quite costly and usually have high MOQs. For that reason, a lot of seafood businesses choose to pack their frozen products in blank vacuum sealed plastic freezer bags, stand up pouches or trays and to apply custom freezer labels with their company logo, nutrition facts, barcode and other information to the packaging. Blank food packaging and a custom seafood label make an economical winning combination which can also look very attractive to customers, especially if a nice label design is skillfully combined with a proper packaging.
Despite the many advantages, flexible packaging brings some challenges as well. Once your fish fillets or shrimps get packed in vacuum sealed plastic bags and put in a freezer, almost the entire surface of your frozen seafood product becomes uneven due to the flexible nature of the packaging. Uneven surfaces, along with freezing temperatures and condensation, can be very tricky and may cause inconvenience during the labeling process. If you previously supplied the wrong type of custom self-adhesive labels, there is a great chance that those labels won’t be able to stick to your frozen product or will fall off soon after your seafood product is returned to a freezer. Therefore, choosing the right type of custom freezer safe labels that you’ll be able to apply to your already frozen seafood product in vacuum sealed packaging is crucial.
Our team of label experts has invested a lot of time and energy in testing performance of numerous types of custom freezer labels when they are applied to flexible packaging. The ultimate result of their hard work is our special selection of custom freezer grade labels on both sheets and rolls suitable for all sorts of frozen seafood products in vacuum sealed freezer bags, trays, stand up pouches and other flexible packaging.
Still have questions about seafood labels and packaging?
Contact us at solutions@freezerlabels.net to speak with our customer support.